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Library Marketing and Communications Conference 2019 has ended
avatar for Allison Killip

Allison Killip

Boynton Beach City Library
Marketing & Outreach Manager
Boynton Beach, FL
Websiteboyntonlibrary.org
Wednesday, November 13
 

7:00am CST

Registration and Breakfast

8:00am CST

Welcome

8:15am CST

Let Me Be Clear: Communicating with Consistency and Transparency (President's Program)

9:00am CST

Beverage and Networking Break

9:30am CST

Accidental Partnerships: Making Your Serendipitous Collaborations More Strategic Grand G/H

10:45am CST

Click Bait or Click Great: The Art & Science of Developing Effective Community Engagement Grand G/H

11:45am CST

Lunch

12:15pm CST

Posters Open Swag Swap Open

12:45pm CST

Marketing to Diverse Populations Grand F

2:00pm CST

Brick & Mortar to Digital: A Unified Brand Strategy Grand F Hook New Cardholders with Targeted Email Campaigns Grand G/H

3:00pm CST

Snack Break Creating a culture of public engagement Developing a Multi-Faceted Marketing Campaign to Increase Circulation and Reach New Readers Through Innovation Show Don't Tell: How Programs Communicate Priorities, Values, and Brand

3:45pm CST

Strategies for taming the content beast Grand B/C
 
Thursday, November 14
 

7:00am CST

Registration and Breakfast

8:00am CST

Welcome

8:15am CST

Seeing Diversity and Inclusivity Differently; Creating New Stories for Everyone

9:00am CST

Beverage and Networking Break

9:30am CST

Engaging Staff: How to get buy-in so that everyone is a marketer Grand G/H

10:45am CST

Integrating Library Communication Channels for a More Seamless Marketing Approach Grand G/H

11:45am CST

Lunch

12:45pm CST

Word of Mouth Marketing: how to drive the message Grand B/C

2:00pm CST

Why Is This So Hard? The Top 20 Things You Need to Know To Make Social Media Actually Work For Your Library! Grand B/C

3:00pm CST

Snack Break

3:15pm CST

LMCG Board Open House Grand G/H