Library Marketing and Communications Conference 2019

Learn how the Free Library of Philadelphia’s communications team went from servicing over 1000 unique flier design requests per year to empowering staff with simple-to-use, branded templates. From conception to system-wide launch, we’ll share lessons learned from the process and how to use templates to teach marketing best practices. The templates take advantage of the latest tools in Adobe Acrobat Pro--best of all, staff can build their fliers without any special subscriptions using the free version of Acrobat Reader.